Gabriel Kitchens Case Study

About Client

Gabriel Kitchens approached us seeking a solution to streamline their social media efforts. Given the paramount importance of consistency in the social media landscape, Stu, the owner, found himself grappling with the challenge of juggling regular posting alongside the myriad other responsibilities of his business.

01

Strategic Insight

After conducting a competitor analysis, we recommended to Gabriel Kitchens that they post on Instagram and Facebook. This recommendation was based on the visually appealing nature of their kitchens and the alignment with the demographics of their target audience.

02

Boosts Social Media Presence

We advised Gabriel Kitchens to have some video content as the algorithm prioritises ‘Reels’ , so professional videos were shot of each new kitchen to be used on social media. We paired these videos with trending sounds and edited them to fit with the music to help them be prioritised on Instagram & Facebook.

03

Boosts Local Presence

As part of the Facebook strategy, we joined local groups and promoted some of the more engaging posts in these to help raise awareness of Gabriel Kitchens. Similarly, on Instagram, we utilised area-specific hashtags in an effort to achieve a comparable outcome.

Examples 1

This content was carefully crafted to ignite conversation and drive engagement and shares by posing a question that entices individuals to respond. By testing their knowledge about their partner, it serves as an additional incentive for participation. 

By prompting users share their success in the comments, it encourages further engagement.

Examples 2

Recognising the current emphasis placed on video content by the Facebook and Instagram algorithms, we ensured there was regular video content being distributed across both platforms. 

These videos were coupled with popular ‘trending’ sounds, thereby amplifying their reach.

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Gabriel Kitchens Case Study

About Client

What We Did...

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Examples 1

Examples 2

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