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NXTWEB

Learn How Technical SEO Can
Elevate Your Website Ranking

Discover how NXTWEB Technical SEO solutions can enhance your website’s performance, ranking, and user experience. Our expert team is here to optimize every technical aspect, ensuring your website achieves its full potential.

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Technical SEO focuses on the behind-the-scenes elements of your website that influence its visibility in search engines. While content and keywords are essential, Technical SEO delves into the nuts and bolts of your site’s structure, performance, and compatibility. It ensures that search engines can crawl, index, and rank your website effectively.

The Foundation of Technical SEO

01

Mobile Responsiveness:

With the increasing prevalence of mobile devices, a mobile-responsive design is imperative. Search engines prioritize mobile-friendly websites in their rankings. Ensuring that your site adapts seamlessly to various screen sizes and devices is a non-negotiable element of Technical SEO.

02

Page Speed Optimization

Page speed is a critical factor influencing user experience and search engine rankings. Slow-loading pages can deter visitors and hinder search engine crawlers. We implement strategies to optimize page load times, such as image compression, code minification, and efficient server configurations.

03

Technical Site Health

Regular audits of your website’s technical health are essential. We conduct thorough checks for issues like broken links, crawl errors, and duplicate content. Addressing these issues promptly ensures that your site is in peak condition for search engine performance.

04

Schema Markup

Leveraging structured data markup through Schema.org can provide search engines with valuable context about your content. This can lead to the display of rich snippets in search results, enhancing your visibility and click-through rates.

05

XML Sitemaps:

These serve as guides for search engine bots, leading them to the most important pages on your site. A well-structured XML sitemap ensures efficient crawling and indexing.
Technical SEO, often regarded as the backbone of online success, offers a myriad of benefits that can significantly impact your website’s performance, visibility, and user experience. Here’s a closer look at why Technical SEO is a critical component of your digital strategy:

Improved Rankings

Technical SEO ensures that your website meets search engine guidelines and best practices. This, in turn, enhances your chances of ranking higher in search engine results pages (SERPs). When your site appears at the top of relevant searches, you gain more visibility and attract organic traffic.

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Global Reach

If your business caters to a global audience, Technical SEO ensures that your website can effectively target different regions and languages. This includes implementing hreflang tags and optimizing for multilingual content.

Competitive Edge

By investing in Technical SEO, you gain a competitive advantage. Websites that offer a superior user experience, faster load times, and optimized content are more likely to outperform competitors.

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Conversion Rates

When your website is optimized for both search engines and users, it results in a higher conversion rate. Visitors are more likely to take desired actions, such as making a purchase, signing up, or contacting you.

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Adaptability to Algorithm

Search engine algorithms are constantly evolving. Technical SEO practices make your website adaptable to these changes, helping you maintain and improve your rankings over time.

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At NXTWEB, we understand that the foundation is where it all begins, and we’re here to build it strong, ensuring your digital presence stands tall amidst the competition.

SEO's Role in Business Growth

Speed Optimization

Our experts optimize your website’s speed, ensuring that pages load quickly and efficiently. Fast-loading websites not only enhance user experience but also contribute to better search engine rankings.

Schema Markup

Through Schema markup we will provide search engines with valuable context about your content. This enables rich snippets and enhanced search results, making your listings more appealing to users.

Website Audits

We will identify and rectify issues that may hinder your website’s performance. We address issues such as broken links, crawl errors, and duplicate content to ensure that your website is in top-notch shape.

Mobile Optimization

The majority of internet users accessing websites via mobile. Our team ensures that your website is fully responsive and functions seamlessly on all screen sizes, and boost search engine rankings.

International SEO

We can help you reach a diverse audience. We implement hreflang tags, optimize multilingual content, and ensure that your website caters to users from various regions and languages.

Advanced Technical

Beyond the basics, our experts delve into advanced Technical SEO strategies and optimizing your website’s server settings, improving the website’s code structure, and implementing best practices.

At NXTWEB, we’re more than just an SEO agency. We’re your partners in leveraging Technical SEO to its fullest potential. Our team of experts excels in optimizing websites for superior search engine performance. Whether you’re an individual looking to enhance your SEO knowledge or a business aiming to elevate your online presence, we’re here to guide you.

Real World Success Stories​

At NXTWEB, we take pride in delivering results-driven digital marketing solutions for businesses in Chester and London. Here are some case studies of our work across various services:

Success Story of Asbestos Justice

Challenge:
Asbestos Justice sought to improve their online performance after an unsuccessful partnership with another agency. Their goal was to increase website traffic and conversions.
Solution:
NXTWEB implemented a focused SEO and PPC strategy to attract relevant traffic. They targeted specific keywords to enhance the website’s visibility and ran AdWords pay-per-click campaigns.
Results:
  • 40% reduction in budget while generating 33% more leads.
  • Increased lead value from £2-4K to £6-10K.
  • Significant growth in website traffic and cases.

Success Story of Reader’s Digest

Challenge:

Reader’s Digest faced technical SEO challenges, causing lower search rankings and decreased organic traffic. They needed to enhance their SEO performance.

Solution:

NXTWEB conducted a thorough SEO analysis, identifying areas for improvement. They implemented a new SEO approach targeting the desired audience and performing comprehensive keyword analysis.

Results:
  • Organic traffic nearly doubled within 16 months.
  • Achieved the highest level in Google Search Console.
  • Significant increase in keyword rankings, setting new records.

Success Story of Olivers & Co Solicitors

Challenge:
Oliver & Co asked us to enhance their website’s commercial awareness and attract more relevant users to generate business. We accomplished this by refining keywords to emphasize the commercial aspect, making it more likely to generate leads.
Solution:
We refined primary, service, and content management keywords to retarget relevant users via AdWords. By boosting commercial department awareness and targeting relevant users, we generated more leads through AdWords pay-per-click advertising.
Results:
When Oliver & Co approached us requiring more leads, they were generating on average 4 leads a month and since receive an average of 25 leads a month. Their ROI increased by 4 times throughout the campaign meaning that they generated the required business and more for the campaign to be successful.

Success Story of WMCW

Challenge:

The challenge was to create a user-friendly website for WhatmyClaimWorth, ensuring their clients received comprehensive, honest, and specialized representation.

Solution:

To address this challenge, we chose WordPress and Elementor, two potent web development tools. WordPress provided a user-friendly platform with customization and live updates.

Results:

Following implementation, the website successfully met its goals. Clients enjoyed a user-friendly experience with clear content presentation on various devices.

These success stories illustrate how NXTWEB marketing efforts helped businesses overcome challenges and achieve impressive results

These success stories illustrate how NXTWEB marketing efforts helped businesses overcome challenges and achieve impressive results

Brands We Work With

We take immense pride in our collaborations with a diverse range of industry-leading brands and businesses. Our commitment to excellence has earned us the trust and partnership of these organisations. Here are some of the brands our team has had the privilege to work with:

Clients Feedback

Discover what our clients have to say about their experience working with NXTWEB. Read feedbacks from businesses like yours who have seen real results with our digital marketing solutions.

Oliver & Co Solicitors

We’ve been working with Shaun and Pete at NXT Web for some time for our PPC campaign, and have always found them to be helpful, approachable, and knowledgeable. They are easy to work with and have spent time learning about what we do for our clients, to be able to use this knowledge to improve the PPC campaigns. Highly recommended. (Kerry Goulden of Oliver & Co Solicitors)

Reader's Digest UK

We've been working with Shaun and Erin at NxtWeb now for over 6 months, and find them friendly, knowledgeable and always on hand to give support and advice. With their expert help we've enhanced understanding across our team with bespoke training, and we have seen significant improvements in our online performance. A pleasure to do business with them, and very efficient.

Asbestos Justice

We have gone on to instruct NXTWEB to create new websites, SEO and PPC for Oliver & Co. They have been doing the PPC for Asbestos Justice since September 2019, and what we have noticed since NXTWEB has taken over, is that instead of spending £5000/month generating cases for us, we are now spending £3000/month for more cases and much better quality leads..

Oliver & Co Solicitors

NXTWEB has been looking after our SEO at Hartey Wealth and has been doing a fantastic job. The clear communication and explaining skills make it easy to understand a very complex subject! More importantly, the results have been much more than I imagined they could be. Anyone who needs SEO work should call NXTWEB immediately.

Our Team

Get to know the faces behind NXTWEB! Our team is comprised of talented individuals with diverse backgrounds and expertise in digital marketing. Learn more about the professionals who are dedicated to helping your business succeed.


Our Clients

Please have a look at what our clients have to say

Brands

The Brands We Are Helping To Grow

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Ready to take your business to new heights with NXTWEB? Simply fill out the form below, and one of our friendly team members will be in touch with you shortly to discuss your goals and how we can help. Alternatively, you can give us a call or send us an email – we’re always happy to chat!

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