Technology company website design that works - for ambitious tech brands

For an ambitious technology company to thrive in today’s highly online market, a best-in-class website is a must-have marketing asset. To stand out from the crowd and establish trust in a crowded marketplace, your tech company needs a top-notch website that works as well as it looks. Speaking bluntly, you need to work with a web agency partner that knows what it takes to succeed in the ferociously competitive tech sector of today. Continue reading to see how the team at NXTWEB created a market leading ecommerce website for the Dell PC resellers Pulsar Computing.

Technologies Used

Content Optimisation



Responsive Design


Pulsar Computing approached us to construct a new website. The website was to be displayed in a tidy and organised manner, for users to understand the separation of different services available. We focused on the strategy of content layout, by making the content clear and focusing on their key service it increased the leads through the website.

Content Optimisation

After understanding the business and reviewing the old website, we realised that their site did not include any information about Dell hardware, which is their key service being the UK’s largest stockists. We retargeted Pulsar Computing by optimising the content specific to their services, in a prioritised structure it enables users to understand what Pulsar computing can do for them which made them competitive in the market. We asked Pulsar Computing to pick out their three key services that customers should know about and we displayed them on the landing page. We created a key graphic to display everything they can offer a client in a simple structure making it clear that they cover an all-round basis.


WordPress streamlines the development of the website by providing the developers with a centralised multitude of tools that enable simple and quick website developments. The editor is flexible to customisation meaning that the designs could be developed to Pulsar Computing’s professional and responsive needs. Pulsar Computing could review the designs and development on WordPress using the visual editor, this shows the full picture and can make the next stages smoother.

Although there are not regular immediate content updates, other edits and updates are required. The live updates allow the edits to be published directly on to the website whilst it stays live throughout the editing in the back. The responsive device compatibility of the edits can be reviewed using responsive previews.


WordPress’s leading advanced website development platform, Elementor offers simple design elements that can be easily implemented. Elementor made it easy to develop a simple functioning website, allowing each element to be modified to meet the requirements of Pulsar Computing. Therefore, Elementor provided the tools to develop a customised professional website.

Responsive Design​

Developing a responsive website improves the user experience and meets the requirements across a range of devices. This widens the reach of clients because they can access the website on any device at any time meaning that more leads can be made, and more business can be generated.

The Client

Pulsar Computing is an authorised Dell reseller. They offer expert IT support service providers, supplying a range of Dell hardware to UK businesses. As well as having a large stock of Dell hardware available, they offer Dell expert advice including quoting and implementing Dell software that they offer and provide support with client’s IT strategies, covering all aspects in one place.

Expert Web Design, Marketing, and Strategy for Tech Companies

Whether you’re launching a new technology company online for the first time, or you’re looking to transform your current online presence into a slick lead generating tool, look no further than the experienced team of web designers, marketers and strategists at NXTWEB Digital.
ai seo

Real World Success Stories​

At NXTWEB, we take pride in delivering results-driven digital marketing solutions for businesses in Chester and London. Here are some case studies of our work across various services:

Success Story of Asbestos Justice

Asbestos Justice sought to improve their online performance after an unsuccessful partnership with another agency. Their goal was to increase website traffic and conversions.
NXTWEB implemented a focused SEO and PPC strategy to attract relevant traffic. They targeted specific keywords to enhance the website’s visibility and ran AdWords pay-per-click campaigns.
  • 40% reduction in budget while generating 33% more leads.
  • Increased lead value from £2-4K to £6-10K.
  • Significant growth in website traffic and cases.

Success Story of Reader’s Digest


Reader’s Digest faced technical SEO challenges, causing lower search rankings and decreased organic traffic. They needed to enhance their SEO performance.


NXTWEB conducted a thorough SEO analysis, identifying areas for improvement. They implemented a new SEO approach targeting the desired audience and performing comprehensive keyword analysis.

  • Organic traffic nearly doubled within 16 months.
  • Achieved the highest level in Google Search Console.
  • Significant increase in keyword rankings, setting new records.

Success Story of Olivers & Co Solicitors

Oliver & Co asked us to enhance their website’s commercial awareness and attract more relevant users to generate business. We accomplished this by refining keywords to emphasize the commercial aspect, making it more likely to generate leads.
We refined primary, service, and content management keywords to retarget relevant users via AdWords. By boosting commercial department awareness and targeting relevant users, we generated more leads through AdWords pay-per-click advertising.
When Oliver & Co approached us requiring more leads, they were generating on average 4 leads a month and since receive an average of 25 leads a month. Their ROI increased by 4 times throughout the campaign meaning that they generated the required business and more for the campaign to be successful.

Success Story of WMCW


The challenge was to create a user-friendly website for WhatmyClaimWorth, ensuring their clients received comprehensive, honest, and specialized representation.


To address this challenge, we chose WordPress and Elementor, two potent web development tools. WordPress provided a user-friendly platform with customization and live updates.


Following implementation, the website successfully met its goals. Clients enjoyed a user-friendly experience with clear content presentation on various devices.

These success stories illustrate how NXTWEB marketing efforts helped businesses overcome challenges and achieve impressive results in UK

Brands We Work With

We take immense pride in our collaborations with a diverse range of industry-leading brands and businesses in London & Chester. Our commitment to excellence has earned us the trust and partnership of these organizations. Here are some of the brands we’ve had the privilege to work with:

Clients Feedback

Discover what our clients have to say about their experience working with NXTWEB. Read feedbacks from businesses like yours who have seen real results with our digital marketing solutions.

Oliver & Co Solicitors

We’ve been working with Shaun and Pete at NXT Web for some time for our PPC campaign, and have always found them to be helpful, approachable, and knowledgeable. They are easy to work with and have spent time learning about what we do for our clients, to be able to use this knowledge to improve the PPC campaigns. Highly recommended. (Kerry Goulden of Oliver & Co Solicitors)

Reader's Digest UK

We've been working with Shaun and Erin at NxtWeb now for over 6 months, and find them friendly, knowledgeable and always on hand to give support and advice. With their expert help we've enhanced understanding across our team with bespoke training, and we have seen significant improvements in our online performance. A pleasure to do business with them, and very efficient.

Asbestos Justice

We have gone on to instruct NXTWEB to create new websites, SEO and PPC for Oliver & Co. They have been doing the PPC for Asbestos Justice since September 2019, and what we have noticed since NXTWEB has taken over, is that instead of spending £5000/month generating cases for us, we are now spending £3000/month for more cases and much better quality leads..

Oliver & Co Solicitors

NXTWEB has been looking after our SEO at Hartey Wealth and has been doing a fantastic job. The clear communication and explaining skills make it easy to understand a very complex subject! More importantly, the results have been much more than I imagined they could be. Anyone who needs SEO work should call NXTWEB immediately.

Our Team

Get to know the faces behind NXTWEB! Our team is comprised of talented individuals with diverse backgrounds and expertise in digital marketing. Learn more about the professionals who are dedicated to helping your business succeed.

Our Clients

Please have a look at what our clients have to say


The Brands We Are Helping To Grow

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Let’s Get Started

Ready to take your business to new heights with NXTWEB? Simply fill out the form below, and one of our friendly team members will be in touch with you shortly to discuss your goals and how we can help. Alternatively, you can give us a call or send us an email – we’re always happy to chat!

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For Part of This Wonderful Journey

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