Successful SEO for CBD Companies

SEO Campaign Resulting in x4 Page 1 Listings - Pureis CBD Company

The UK’s specialist SEO agency for CBD companies, with a proven track record delivering growth in competitive online CBD, health and medical markets.

To build brand awareness and attract customers over the long term, there’s no more cost-effective marketing solution today than organic SEO.

If you’re looking for the best digital marketing agency to take your CBD company or medical brand to a national or global audience, you’re in the right place. Continue reading this case study to see how successful SEO for CBD companies and health brands can be with a specialist agency. NXTWEB are the UK team of SEO experts and marketing strategists that catapulted an ambitious startup CBD company to the top of Google in a highly competitive retail market.

Specialist SEO Agency for Rapid Growth CBD and Medical Brands

If you’re looking for the best digital marketing agency to take the reins of your CBD or medical brand’s online marketing, you’re in the right place. The team here at NXTWEB Digital have a proven track record of taking ambitious brands in medical niches to the summit of the search results. Continue reading this short case study to see how we catapulted a health-oriented CBD startup from basecamp to the peak of Google, in a notoriously competitive online market.


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The Client

Pureis is a pharmaceutical company that acknowledged a gap in the market and now source and supply for an unmet demand of pure CBD oil. This is a safe and quality assured chemical compound that does not contain unwanted psychoactive effects such as highs and addiction and it does not contain toxins that natural plants do. Pureis are the 1st CBD company to receive dual validation from the European food safety authority and food standards agency.

Our Strategy

We began by completing an analysis on the keyword strategy that was defective and analysing what strategies competitors were using. During the analysis, we discovered some problem areas causing the strategy to be ineffective, such as meta tags, content and technical issues like broken links, page speed, lack of backlinking and offsite activity.

To gain traction for their targeted keywords that generate more leads and sales, we created an optimised keyword action plan. This was influenced from the analysis and recommended primary and service keywords and content management keywords.

We are continuously reaching out to build links to the site and improve the overall SEO performance. Backlinks are a primary ranking factor in Google that contribute to the exposure, authority and links supporting the ranking of the website, therefore the websites rankings have improved.

SEO Results for CBD Company

Search engines scrutinise healthcare websites more closely, as the information served can have a direct impact on a person’s health. So, as a health sector brand, you need to be sure your marketing team have the right credentials. With a portfolio of medical sector success stories to our name, you can be sure our digital marketing experts know what it takes to get your healthcare brand to the next level online.

564% ROI

173% Sales increase

Increased relevant traffic to the website by 82%, increasing the conversion into business.

Generating leads where they want to be

Keyword standings increased by a total of 17

4 first page listings

Health Sector SEO = Rapid Growth Opportunity

With health searches growing around 20% a year, the emerging online market for health-oriented products and services continues to grow rapidly. Here in this short case study, you get a glimpse of how successful a health SEO campaign can be in today’s booming search market. If you’d prefer to speak with us directly, call us now on 0333 212 5671 to discover the market opportunities for your specific brand?

The Challenge​

As a new website in a ferociously competitive search market for CBD, deep keyword research was a critical first step to a winning medical SEO strategy. The website was generating some leads, but not the ones Pureis wanted. Our team were engaged to implement a laser targeted SEO campaign that re-targeted keywords towards a new breed of health-conscious CBD customer. We were on a mission to reach the leads that generate sales.

Brands in medical sectors get more clicks, more leads and more sales, partnering up with health SEO specialists with a proven track record delivering results in this sector.

A Winning SEO Strategy for CBD Companies

As always, we kicked off the chart-topping medical SEO campaign for Pureis with a detailed client discovery phase to deeply understand the business goals, products, USP’s and audience. Investing deeply in the strategy phase paid real dividends over the course of the campaign. Laser-targeting on a rapidly growing health-focused niche, enabled us to take a new website from nowhere to the summit. In relatively short time, Pureis were ranking on page 1 of Google for competitive, high-volume and highly converting, niche CBD keywords.

After completing a keyword strategy analysis, we fixed technical issues on the site which were negatively impacting SEO and the user’s experience. To gain traction for our laser-targeted keywords, we implemented a keyword action plan to optimise the website for specific search terms that potential customers use to find their products.

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The power-punch one two for any successful SEO campaign is to drive improvements in both onsite and offsite factors. Offsite SEO is where our digital marketers really come into their own. To increase the visibility of the brand around the web, we continuously reach out to trusted, relevant and authoritative link building partners. As a critical ranking factor in Google, our team have many years’ experience in building backlinks that build rankings and audience trust. We called on our knowledge, skills and network, to significantly increase the brand’s exposure and authority. If you’re interested in us doing the same for you, why not call our friendly team now to see how specialist SEO can realise your business ambitions? Call 0333 212 5671 for a FREE consultation.




Ready to get personalised advice from a health SEO expert?

As search engines get smarter, and online competition gets stronger, it’s never been more important to partner with an agency with the credentials to succeed. Today, winning health sector SEO takes a lot more than the right keywords, it’s all about online reviews, valuable and accurate content, citations, the right backlinks and more. As this case study shows, NXTWEB are health sector SEO specialists with a proven track record in building brands in the CBD, health and medical sectors.
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Real World Success Stories​

At NXTWEB, we take pride in delivering results-driven digital marketing solutions for businesses in Chester and London. Here are some case studies of our work across various services:

Success Story of Asbestos Justice

Asbestos Justice sought to improve their online performance after an unsuccessful partnership with another agency. Their goal was to increase website traffic and conversions.
NXTWEB implemented a focused SEO and PPC strategy to attract relevant traffic. They targeted specific keywords to enhance the website’s visibility and ran AdWords pay-per-click campaigns.
  • 40% reduction in budget while generating 33% more leads.
  • Increased lead value from £2-4K to £6-10K.
  • Significant growth in website traffic and cases.

Success Story of Reader’s Digest


Reader’s Digest faced technical SEO challenges, causing lower search rankings and decreased organic traffic. They needed to enhance their SEO performance.


NXTWEB conducted a thorough SEO analysis, identifying areas for improvement. They implemented a new SEO approach targeting the desired audience and performing comprehensive keyword analysis.

  • Organic traffic nearly doubled within 16 months.
  • Achieved the highest level in Google Search Console.
  • Significant increase in keyword rankings, setting new records.

Success Story of Olivers & Co Solicitors

Oliver & Co asked us to enhance their website’s commercial awareness and attract more relevant users to generate business. We accomplished this by refining keywords to emphasize the commercial aspect, making it more likely to generate leads.
We refined primary, service, and content management keywords to retarget relevant users via AdWords. By boosting commercial department awareness and targeting relevant users, we generated more leads through AdWords pay-per-click advertising.
When Oliver & Co approached us requiring more leads, they were generating on average 4 leads a month and since receive an average of 25 leads a month. Their ROI increased by 4 times throughout the campaign meaning that they generated the required business and more for the campaign to be successful.

Success Story of WMCW


The challenge was to create a user-friendly website for WhatmyClaimWorth, ensuring their clients received comprehensive, honest, and specialized representation.


To address this challenge, we chose WordPress and Elementor, two potent web development tools. WordPress provided a user-friendly platform with customization and live updates.


Following implementation, the website successfully met its goals. Clients enjoyed a user-friendly experience with clear content presentation on various devices.

These success stories illustrate how NXTWEB marketing efforts helped businesses overcome challenges and achieve impressive results

Brands We Work With

We take immense pride in our collaborations with a diverse range of industry-leading brands and businesses. Our commitment to excellence has earned us the trust and partnership of these organisations. Here are some of the brands our team has had the privilege to work with:

Clients Feedback

Discover what our clients have to say about their experience working with NXTWEB. Read feedbacks from businesses like yours who have seen real results with our digital marketing solutions.

Oliver & Co Solicitors

We’ve been working with Shaun and Pete at NXT Web for some time for our PPC campaign, and have always found them to be helpful, approachable, and knowledgeable. They are easy to work with and have spent time learning about what we do for our clients, to be able to use this knowledge to improve the PPC campaigns. Highly recommended. (Kerry Goulden of Oliver & Co Solicitors)

Reader's Digest UK

We've been working with Shaun and Erin at NxtWeb now for over 6 months, and find them friendly, knowledgeable and always on hand to give support and advice. With their expert help we've enhanced understanding across our team with bespoke training, and we have seen significant improvements in our online performance. A pleasure to do business with them, and very efficient.

Asbestos Justice

We have gone on to instruct NXTWEB to create new websites, SEO and PPC for Oliver & Co. They have been doing the PPC for Asbestos Justice since September 2019, and what we have noticed since NXTWEB has taken over, is that instead of spending £5000/month generating cases for us, we are now spending £3000/month for more cases and much better quality leads..

Oliver & Co Solicitors

NXTWEB has been looking after our SEO at Hartey Wealth and has been doing a fantastic job. The clear communication and explaining skills make it easy to understand a very complex subject! More importantly, the results have been much more than I imagined they could be. Anyone who needs SEO work should call NXTWEB immediately.

Our Team

Get to know the faces behind NXTWEB! Our team is comprised of talented individuals with diverse backgrounds and expertise in digital marketing. Learn more about the professionals who are dedicated to helping your business succeed.

Our Clients

Please have a look at what our clients have to say


The Brands We Are Helping To Grow

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Let’s Get Started

Ready to take your business to new heights with NXTWEB? Simply fill out the form below, and one of our friendly team members will be in touch with you shortly to discuss your goals and how we can help. Alternatively, you can give us a call or send us an email – we’re always happy to chat!

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