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NXTWEB

Successful PPC for growing ecommerce stores

Highly performing online advertising campaign for UK ecommerce business generates over x10 return on investment

NXTWEB PPC for ecommerce means more targeted traffic, more sales and greater return on investment. Partner with a next-level PPC marketing agency that knows what it takes to grow rapidly for lower outlays.

If you’re looking for a PPC agency that knows what it takes setup and run a PPC advertising campaign in the most competitive markets, you’re in the right place. NXTWEB are a UK team of digital marketing experts with a proven track record of running successful PPC campaigns in highly competitive online markets such as fashion, clothing, shoes, and apparel. Keep reading to discover how advanced PPC techniques were harnessed to achieve over x10 return on investment for a UK shoe seller.

Overview

Original ROI Increased
By 10X.
0 %
147% Of Spending Budget
Generated Business.
0
Driven An Extra .
6 Figures
0

 

 

About
The Client

Sheepers is a small, fast-growing business that sells high-quality handmade sheepskin slippers, boots, gifts, clothing and homeware items. The business runs off an ethical ethos ensuring that the products and processes align. They do this by using off-cuts from other methods of farming, ensuring the animal handling is at a high standard and that the Gorale has a fair wage to hand make the products.

The Challenge

Sheepers approached us wanting more online sales so we had to focus on achieving more relevant traffic to their website. This is a seasonal product and therefore increasing sales all year round was a challenge. The more relevant the users are means that they are more likely to increase the conversion rates generating business. We had to optimise keywords into the Adword pay per click for adverts to be displayed to users that are searching relevant topics. The launch for this project happened sooner than planned to meet the Black Friday deadline.

 

Our Strategy

By understanding what a good lead is for the client, we could optimise keywords so that the advertisements popped up in relevant places on the search engine, when they are searching for relevant topics. By targeting relevant users, it increased the conversion rate because the people visiting the website were refined and more likely to generate business as it is what they are looking for.

Adwords pay per click allowed us to target the relevant keywords, displaying the website where the keywords were relevant on the search engine increasing the visibility of the company and its products.

Near the end of the project, Black Friday was approaching and therefore, we ensured that we had finished the work to launch in time for Black Friday, this boosted the sales from the start. The launch landed just as peak season was starting and therefore Sheepers saw a good sales increase.

AdWords pay per click helped to increase the awareness of the targeted clientele about the website by displaying the advertisement when the user searches for terms that are relevant to the company and its products.

The Results

By launching the PPC campaign earlier than planned, Black Friday boosted the results at the very beginning, this then led into peak season and therefore the campaign had a thriving start. As we entered the off-peak season, increases in sales for that period were also seen. The required results were achieved by optimising the AdWord keywords to target relevant users. For every 15 thousand pounds the client spent they received 100 thousand pounds back. By doing this, the ROI increased by 10 times and drove an extra 6 figures.

Growing ecommerce brands need a specialist marketing partner to match their ambitions

Growing apparel ecommerce brands need a marketing partner to match their ambition. NXTWEB strategic marketing consultants and PPC experts know what it takes to get ahead in highly competitive online markets like clothing, shoe retailers and apparel.

Real Results. Real Clients.

Our clients choose NXTWEB for one reason, results.
Explore our success stories to see how we’ve helped brands grow through data-driven marketing.
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our team has worked with these big brands.

We take immense pride in our collaborations with a diverse range of industry-leading brands and businesses. Our commitment to excellence has earned us the trust and partnership of these organisations. Here are some of the brands our team has had the privilege to work with:

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Clients Feedback

Discover what our clients have to say about their experience working with NXTWEB. Read feedbacks from businesses like yours who have seen real results with our digital marketing solutions.

Let’s Get Started

Ready to take your business to new heights with NXTWEB? Simply fill out the form below, and one of our friendly team members will be in touch with you shortly to discuss your goals and how we can help. Alternatively, you can give us a call or send us an email – we’re always happy to chat!

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